Founded by a Filipino-American who lived both sides. Powered by AI built for radical transparency. The bridge US founders have been waiting for.
Moreen Naazerno
Co-Founder & Chief Talent Officer
Philippines β USA Β· 11+ yearsI am the FilAm bridge. I didn't build this from the outside β I lived it from both sides.
I was born and raised in the Philippines, where work is not just a transaction β it's an expression of character. My mother taught me that how you work is who you are. Filipino professionals carry that with them everywhere.
Eleven years ago, I moved to the United States. I built my career here, learned American business culture, and discovered something that kept me up at night: US founders were spending $60k a year on roles that Filipino professionals could ownβ not just fill β for a fraction of the cost.
FilAm is my answer to that gap. Not a staffing agency. Not an outsourcing platform. A bridge β built by someone who has stood on both shores and knows exactly what each side needs from the other.
Every professional we place is a 51st star. Not a cheaper option. A better one.
Years in the US
Cultures, one standard
The bridge principle
The best hiring decisions aren't gut feelings. They're the result of measuring what actually predicts ownership.
I've spent my career building systems that take human judgment and make it reproducible at scale. Matching talent to companies is one of the hardest problems in business β most platforms get it wrong because they optimize for speed, not fit.
At FilAm, I built the Talent Scoring system from the ground up. It measures ownership patterns, async communication behavior, English fluency under pressure, and cultural adaptability β the four factors that predict success in a Filipino-to-US remote engagement.
I also built FilAm's KPI monitoring layer β real-time transparency into what your hire is working on, how tasks progress, and where blockers exist. No micromanagement needed. No black boxes. The data tells the story.
Maor Raichman
Co-Founder & CTO
AI Automation ArchitectThe US flag has 50 stars β one for each state that committed to a shared standard of excellence. Every time we match a Filipino professional with a US company, they don't become a cheaper option. They become a new star.
The Philippine flag's sun has 8 rays. Each rotation of that sun represents another professional stepping forward. Another star is born.
Extreme Ownership
Every FilAm professional is screened for ownership mindset before anything else. Skills can be taught. Ownership is character.
Radical Transparency
Maor's KPI monitoring system gives employers real visibility into work, tasks, and performance - no micromanagement required.
The Cultural Bridge
Moreen's 11 years bridging both cultures inform every match, every onboarding, every standard we hold our talent to.
2013 β 2022
Moreen crosses the bridge
Moreen leaves the Philippines for the US, spending a decade building her career across American companies while staying deeply connected to Filipino work culture.
2022
The idea forms
Moreen and Maor meet. Her cultural insight meets his AI architecture background. The question: what if matching Filipino talent to US companies was a solved problem?
2023
Ο scoring system built
Maor builds the proprietary Ο algorithm - measuring ownership, English fluency, async communication, and cultural adaptability. The four predictors of a successful FilAm hire.
2024
First 100 matches
100 Filipino professionals matched. 96.2% 30-day retention rate. Average client satisfaction: 4.9/5. The 51st Star concept is born.
2025
FilAm Board + KPI layer
Maor ships the task monitoring and KPI transparency layer. Clients see work happening in real time. Micromanagement becomes unnecessary.
2026
hirefilam.com - open to all founders
500+ vetted professionals. 48-hour matching. Every Filipino professional a 51st star. The bridge is open.
48-hour matching. No micromanagement. Business arbitrage.